PLEASE MOUSE OVER THE SMALL ICONS UPPER RIGHT TO SEE THE FRAMES.

HISTORY_SCOTT CLUM
MORROW SNOWBOARDS CO-FOUNDER/DESIGN DIRECTOR 1990-1997

NOT SOON AFTER LEAVING SIMS SNOWBOARDS/VISION SPORTS I RECIEVED A CALL FROM ROB MORROW [PREVIOUS SIMS TEAM RIDER], ASKING IF I WOULD LIKE TO COME UP TO SALEM OREGON AND DO THE MORROW GRAPHICS AND ADVERTISING FOR HIS START UP COMPANY. UNABLE TO MOVE WITH THE NEW SIMS DEAL, I HAD TO MOVE FORWARD, IT TURNED OUT TO BE A GREAT DECISION. BRAD STEWARD, ALSO FROM SIMS SNOWBOARDS MOVED TO SALEM AS MARKETING DIRECTOR. THE COMPANY TRUSTED US BOTH TO TAKE THEM FORWARD. TOGETHER AND WITH THE COMPANY WE CHANGED THE WAY SNOWBOARDING WAS PROGRESSING. I WANTED TO CHANGE THE EUROPEAN GRAPHIC INFLUENCE TO A MORE INDIVIDUAL RIDER REFLECTION. I WANTED TO INCLUDE THE RAW ART AND DESIGN THAT WAS COMING FROM THE THE CULTURE AT THE TIME. I STILL REMEMBER OUR LITTLE OFFICE AND THE FANTASTIC TIMES WE HAD BUILDING THIS COMPANY, BRAD AND I SHIFTED THE ENTIRE INDUSTRY. OUR GOALS WERE ALWAYS TO BE TRUE TO THE SPORT AND TO THE RIDERS, DRAWING FROM AN EARLY GRAPHIC STATEMENT WE WERE ABLE TO CREATE " A NEW SYMBOL OF STRENGTH". BELOW IS THE FIRST CATALOG DESIGNED FOR OUR FIRST TRADE SHOW IN SAN DIEGO. [ ON A GRAPHIC NOTE, THIS WAS ALL PASTE UP AND I USED AN OLD XEROX FOR ALL THE GRAPHICS ].