PROJECT_ INVASION OF THE BULLS
CLIENT_ FORD TRUCKS
DIRECTOR_TONY KAYE
PRODUCER_TINA NIKANE
EDITOR_SCOTT CLUM @ MAD RIVER / DETROIT
PRODUCTION CO._SUPPLY+DEMAND / LA

INVASION OF THE BULLS WAS ALL ABOUT BUILDING A BULL RIDING VENUE IN THE MIDDLE OF NEW YORK CITY. ALL THE MATERILAS WERE TRUCKED IN THROUGHOUT THE NIGHT. THE FILM SHOWS THE PROCESS OF THE BUILD. THE ROCK STAR COWBOYS ARRIVE AND THE CROWD BEGINS TO FORM. TONY KAYES' PHOTOGRAPHY SAYS IT ALL, AMAZING FOOTAGE AND THE CONTRAST OF THE LIFESTYLE IN THE MIDDLE OF MANHATTAN IS AMAZING. WHEN I STARTED THIS JOB ALL THE DAILIES WERE IN COLOR, TURNING IT TO BLACK AND WHITE REALLY MADE THE STORY CONNECT, IT BROUGHT OUT THE ARTISTIC QUALITIES OF THE EVENT AS WELL AS TONYS FRAMING. THIS WAS INITIALLY SLATED AS A SUPER BOWL SPOT BUT ENDED UP IN ANOTHER AREA OF FORD PROMOTION. SOME REALLY GREAT MOMENTS.